Total Economic Impact of Moxie Kbot®
$9.3M in benefits in less than 3 months

Using data from real-world customer interviews, Forrester Consulting determined the benefits, costs, risks and flexibility of Moxie Kbot.

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Are Your Digital Customers Confused & Frustrated?

Forrester research found that improving the customer experience results in $9.3 million in benefits and returns a whopping 701% on your investment. Yes, you read that right.

Top research and advisory firm Forrester studied the effect of properly guiding digital consumers through the buyer’s journey. They gathered results from real-world companies who use Moxie Kbot as their guidance tool. Then they took that data and applied a comprehensive TEI methodology. The results show what long-term benefits are possible. See Kbot in action below.


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WHAT'S INSIDE THE FREE KBOT TOTAL ECONOMIC IMPACT BUNDLE

You can read the full report as part of a free Kbot Total Economic Impact Bundle. You’ll also get an easy to digest infographic, video from analyst Sucharita Kodali and presentation notes.

EASY-TO-DIGEST INFOGRAPHIC


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Get to the point quickly with an easy to digest infographic based on the Kbot TEI Study. Once Kbot is knocking it out of the park for your organization, it may become your next wallpaper.

THE COMPLETE
KBOT TEI STUDY


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Read the comprehensive 23-page report with relevant charts, graphs, & further cost/benefit analyses including 701% ROI in less than 3 months.

SUCHARITA KODALI
VIDEO


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Hear directly from Sucharita Kodali, Principal Analyst at Forrester who shares new standards and benchmarks for digital maturity and actionable insights to frame your digital strategy.

FORRESTER PRESENTATION


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Enhance your understanding of the study including how organizations are proactively engaging, deflecting contacts and having less reliance on IT support.

MOXIE KBOT DELIVERS A SKY-HIGH 701% ROI — AND PAYS FOR ITSELF WITHIN 3 MONTHS

You can’t tell the future. But a TEI study gets you pretty close. Download this commissioned study from Forrester Consulting to get an in-depth look at why organizations choose Moxie Kbot. The interviews revealed that key results from the Kbot investment include:

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INCREASED CONVERSION RATE FOR ADDITIONAL PROFIT.

Organizations credited Kbot with substantially increasing their conversion rates, in some cases elevating it to as high as 13%. By proactively informing customers along various steps in the customer journey, organizations were able to improve digital containment and reduce abandonment along the path to purchase.

IMPROVED CONTACT CENTER EFFICIENCY.

By proactively providing the right information to the right customer at the right time, Kbot eliminates the need for customers to reach out to organizations’ contact centers. A contact center director from the retail and eCommerce industry noted: "We wanted a solution that would guide customers through their journey and reduce contact volume, especially for simple questions."

REDUCED RELIANCE ON INTERNAL DEVELOPMENT TEAMS

Kbot takes customer experience development out of the IT department and moves it into the business groups. This brings two benefits: 1) an increase in speed to develop digital engagement solutions and 2) a decrease in the cost of doing so.

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"In leveraging Kbot in these ways and more, organizations noted that Kbot improved digital customer containment, resulting in conversion rates increasing anywhere from 3.5 to 10 percentage points, which translates to a range of 18% to 400% uplift. Increased conversion rates directly lead to increased revenues, contributing to additional bottom-line profit."

- Forrester Consulting
Total Economic Impact™ of Moxie Kbot

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